ESX one of the fastest-growing trade shows in U.S.
It should come as no surprise to anyone who has attended ESX in the past couple of years that it’s one of the fastest-growing trade shows in the country.
There was confirmation of that recently from Trade Show Executive magazine, which named the Electronic Security Expo one of the publication’s Fastest 50 winners for audience growth. Attendance at ESX grew 15.1 percent from the 2010 event in Pittsburgh to the 2011 event in Charlotte, N.C., easily outpacing average trade-show growth of 1.9 percent across a wide spectrum of industries, according to Darlene Gudea, president of the Trade Show Executive Media Group.
“At a time when most trade shows were battling the Great Recession and could barely maintain attendance levels of the past, along came the Electronic Security Expo, achieving a dramatic 15 percent jump in attendance,” Gudea said in a prepared statement.
The performance lifted ESX to 45th on the magazine’s list, “a success story that others can emulate and … a tribute to [the show’s] organizers,” Gudea said.
George De Marco, ESX chairman, said the growth is based on a winning formula: enhancing the show floor each year, adding to the education program and providing an array of networking events for integration and monitoring companies.
“We remain focused on executing our strategy of providing a dynamic ecosystem for security professionals to experience at ESX, helping them develop new partnerships, uncover new business opportunities and connect with colleagues,” De Marco said in the statement.
ESX moved to Nashville in 2012—hello, Tootsie’s—and it will be held there again in 2013, with events running from June 17-21 at the new Music City Center. For more on what to expect, go to www.esxweb.com.