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Dina Abdelrazik

Residential security adoption rises to 33 percent

Up from 28 percent in 2018, Parks says 2020 does pose challenges
 - 
04/17/2020

DALLAS—Consumer Insights 2020 research from Parks Associates finds security system adoption, after holding steady at 25-28 percent for over five years, jumped up to 33 percent of U.S. broadband households at the end of 2019.

DIY causing home security disruption

 - 
Tuesday, November 19, 2019

Research from Parks Associates shows that over the past six years, self-installed home security systems are gaining momentum, slowly, but traction no less, over professionally installed systems.

New research shows DIY is on the rise

Parks finds DIY raising awareness while competing with traditional dealers
 - 
06/13/2019

DALLAS—New research from Parks Associates reveals at the end of 4Q 2018, 28 percent of U.S. broadband households reported the presence of an active security system, up from 26 percent in 4Q 2017, with 24 percent having professional monitoring.

Value add-ons give dealers competitive advantage

 - 
03/20/2019

DALLAS—The annually published “Security Dealer Survey” by Parks Associates, a market research and consulting company that covers the residential security industry from both a consumer and dealer perspective, found over 70 percent of U.S.

In the home, voice is king

 - 
Wednesday, February 20, 2019

The success of smart home assistants such as Amazon Alexa has spurred the growth of smart speakers within the home, as voice control in the home seems to be a trend that is not going away any time soon.

Parks looks at IP camera sales, DIY’s impact

 - 
Wednesday, September 19, 2018

An estimated 7.7 million standalone and all-in-one networked/IP cameras will be sold in the U.S. in 2018, with $889 million in revenues, according to research from Parks Associates entitled Smart Product Market Assessment: Networked Cameras.

Parks Associates predicts about 27 percent of U.S. households to have security by 2021

Home security market to see 3.7 percent CAGR in number of broadband households with security
 - 
01/18/2018

DALLAS—Parks Associates recently published a report, “Home Security: Market Sizing and Forecasts,” that outlines the firm’s expectations in the market between 2017 and 2021.

Smart devices increasing within home security

New Parks’ research examines adoption of smart door locks, lights and thermostats
 - 
09/13/2017

DALLAS—New research by Parks Associates reveals that 42 percent of new security installations include a smart home device such as a door lock, light or thermostat.

New resi research promising

 - 
Wednesday, June 28, 2017

U.S. households with professional security monitoring will generate nearly $14.7 billion in 2021, reaching a five-year CAGR of 4.7 percent from 2017-2021, according to Parks Associates’ Home Security NUMBERS research.