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Jamie Haenggi

Protection 1 acquires retail-focused systems integrator


ROMEOVILLE, Ill.—Protection 1 on March 12 announced that it had acquired Camtronic Security Integration, a retail-focused security systems integrator based in Wilmington, N.C.

Pro1's 'Security Switch' TV ad stars Mike of "Mike & Mike"

Wednesday, March 14, 2012

I just had a chance to speak to Jamie Haenggi, Protection1 chief marketing & customer experience officer, who filled me in on the Camtronics Security Integration acquisition. There's some info in a blog I wrote earlier today. I'll be writing a story with comments from Jamie this week. 

In addition to the Camtronics deal, Protecton1 is undertaking another effort to beef up its national accounts business: launching its first ever television commercial last Sunday (March 12) starring Mike Greenberg of ESPN “Mike and Mike” fame.

“It’s aimed at our commercial and national accounts customers,” Haenggi said.

“It’s a very different concept from [security commercial which tend to focus on home security] than anything you’ve seen before,” she said. “It’s set up like a game show, like The Dating Game, and it’s called Security Switch. Mike Greenberg is stars as the client and there are three security companies,” Haenggi explained. “Mike asks contestants questions. There’s good humor in there,” she said. And, the commercial “draws the competition in to play.”

The point is to highlight P1’s value proposition, she said “which is that we take your security personally.

“It’s all about building brand awareness. We’re the second-largest security provider out there and we’re the best-kept secret. We’ve got high-profile clients moving over to us, and we don’t want to be a secret anymore,” Haenggi said.

Look for the commercial on ESPN stations. 

Pro1 goes after national accounts in N.C.

Wednesday, March 14, 2012

Protection1 announced on Monday that it has acquired Camtronic Security Integration of Wilmington, N.C.

I’m scheduled to do an interview with Protection1’s Jamie Haenggi, who is on the road, so I’ll have more in a story later this week. From the press release, it’s the national accounts that attracted P1 to this buy. After he took over P1 in 2010, CEO Tim Whall said national accounts would be a priority.  Last fall, Haenggi spoke to us about Pro1’s national accounts research

Judging by its web site, Camtronic seems to be soley focused on retail accounts. Its client list includes:  Winn Dixie, Coach, Saks Fifth Avenue, Safeway, Louis Vitton and Whole Foods.

In business since 1991, the founder and president is Jay Linton. Linton, Jim Finley, Camtronic’s vice president, managing director, and Paul Yezzi, managing partner of Camtronic, and the rest of the Camtronic employees will stay on with Pro1.

Does it seem like more owners are staying on with companies after acquisitions? It does to me. At the Barnes Buchanan conference this year, Michael Barnes said that keeping owners and staff is increasingly something sellers are looking for in today’s market.

 Pro1 acquired accounts from Sting Alarm in Feb. 2010

Telecom partners with professional security companies in second go-round

After going it alone in beta, Frontier decides partnering with big national security companies is the way to go

STAMFORD, Conn.—Frontier Communications about four years ago tried a go-it-alone experiment offering home security in a small town in Pennsylvania. The telecom, based here, did everything from marketing the product to monitoring it through a third-party monitoring center.
Now Frontier is taking a different approach in a second foray into the security market: It’s partnering with two security giants, ADT and Protection 1, to offer security products in two separate six-month trial programs, one in upstate New York and one in Pennsylvania.

Pro 1 makes second account acquisition this year

This time the accounts are residential but they fit in with company’s plan to grow market share

ROMEOVILLE, Ill.—Protection 1 recently announced it had acquired nearly 3,000 residential customers from Provo, Utah-based ICON Home Security.
Earlier this year, Protection 1—one of the nation’s major providers of electronic security that serves more than one million customers nationwide—made what it termed an exponential expansion of its national accounts business when it acquired more than 2,000 commercial security monitoring accounts from Las Vegas-based Sting Alarm.

Being ‘brilliant with the basics'

Pro 1 says new research shows national accounts customers just want good service

ROMEOVILLE, Ill.—As part of Protection 1’s effort to grow its national accounts business, the company’s senior management is asking national retailers, banks and other such nationwide companies what they want from a security provider.

Pro 1 adds LifeLock to security solution

Goal: Owning more mindshare and a stickier customer

ROMEOVILLE, Ill.—Protection 1, one of the nation’s largest home security companies, announced in July that it has partnered with LifeLock, an identity theft protection provider, to help Protection 1’s customers protect their identities as well as their homes.

Pro 1 tracks techs

New initiatives goal is more personal service

ROMEOVILLE, Ill.—Protection 1 announced May 3 it is “revolutionizing customer service” with two new initiatives.
One is Tech Tracker, a new service free to Protection 1’s residential, commercial and national accounts customers that electronically notifies them when a technician is en route, and provides such information as the technician’s photo, certifications and qualifications.

Protection 1 acquires more than 25 key national accounts in buy

Company has tripled its national accounts staff

ROMEOVILLE, Ill.—Protection 1, which said this fall it would increase “exponentially” its national accounts business, today announced it has acquired the national account client base of Sting Alarm, a regional security company based in Las Vegas.

Pro One aims to grow national accounts biz


DALLAS—With the goal of growing its national accounts operation exponentially, Protection One CEO Tim Whall announced at the ASIS show that the entire national accounts group had been moved under one roof, in the neighboring town of Irving, Texas.