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Vivint becoming a broadband provider?

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Wednesday, February 5, 2014

Vivint prides itself so much on innovation that it has outgrown its new Innovation Center and is building a much larger one, as I wrote recently. Now here’s something else that the Provo, Utah-based home automation/home security company apparently is innovating on: broadband service.

According to Gigacom Research, Jeremy Warren, Vivint VP of innovation, mentioned this week that the company is trialing broadband in Utah, but provided few details.

What is known, Gigacom says, is that Vivint’s wireless broadband service costs $55 for 50 Mbps.

Here’s more from the Gigacom story, which was picked up by CNN Money:
 

[Jeremy Warren] said that Vivint is testing the service in Utah where Vivint is based, and that it uses a mesh networking topology as opposed to a traditional tower-oriented network design that many Wireless ISPs deploy today. He said the company is taking advantage of off-the-shelf radios and using unlicensed and “semi-licensed” spectrum in a variety of ranges including the 5GHz and 2.4Ghz range used for Wi-Fi.

… He believes Vivint can deliver competitive broadband at a relatively low deployment cost. “We have a nationwide field service arm and know how to talk to customers and acquire customers and service them,” Warren said. He argued that customer acquisition costs are a big expense of building out a network, and Vivint can sidestep those costs because it already has a customer acquisition infrastructure thanks to its distributor network.

With cablecos and telecoms getting into home security and automation, Gigacom concludes, “Why shouldn’t a security and home automation provider try its hand at broadband?”

Interesting question!

 

Vivint outgrows its Innovation Center

It is moving to a new facility three times larger than the one it opened last year
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01/15/2014

LEHI, Utah—One year after opening a 30,000-square-foot Innovation Center here, Vivint has outgrown its current facility and is now planning to move the center to a new building nearby that’s about three times the size of the existing center.

Vivint gives $10k to ESA scholarship program

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01/03/2014

IRVING, Texas—Vivint has contributed $10,000 to the Electronic Security Association’s 2014 Youth Scholarship Program, the organization announced Jan. 2.

Vivint Gives Back raises $222k for children’s gifts

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12/13/2013

PROVO, Utah—Vivint’s sixth annual Sub for Santa program has raised $222,000 to buy gifts for more than 3,000 children across North America, the company announced Dec. 12.

Vivint customers can save on Liberty Mutual insurance

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12/11/2013

PROVO, Utah—Thanks to a new partnership with Liberty Mutual Insurance, Vivint is offering its customers savings on home and auto insurance, the company announced this month.

Vivint’s RMR now at $42.6m

Q3 and nine-month report for 2013 shows 18 percent increase in subscribers; inside sales playing a larger role at door-knocking company; attrition is 13 percent
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11/06/2013

PROVO, Utah—Vivint posted $42.6 million in RMR at the end of its third quarter, a 23 percent increase over one year ago.

Energy market expert tapped as Vivint Solar’s new EVP

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10/28/2013

PROVO, Utah—Thomas Plagemann has joined Vivint Solar as executive vice president and head of capital markets, the company recently announced.

APX Group completes senior notes exchange

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10/25/2013

PROVO, Utah—The APX Group, of which home automation/home security provider Vivint operates as a subsidiary, received 100 percent of the two categories of outstanding notes that were subject to an exchange offer that closed Oct. 24, the company has announced.

Vivint hires former Alcoa exec as CFO

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10/11/2013

PROVO, Utah—Vivint today announced the appointment of Mark Davies, former EVP at Alcoa, as the company's new chief financial officer. As CFO, Davies will lead Vivint's financial teams, streamline processes and draw on his extensive experience with financial strategy to create business plans for Vivint's investments, funding sources and financial transactions, according to a news release.

Dynamark Convention: day two

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Thursday, October 3, 2013

Embrace new technology. Adapt. Preserve a human connection in sales and seize the opportunities provided by a market that's bound to become more aware of your products and services. Those were some of the words of wisdom offered by Wayne Alter, founder of Dynamark, and Wade Moose, CEO of The Systems Depot and Elk Products, in the keynote speeches at the Dynamark Convention 2013.

A spirit of optimism pervaded the basic message, and both Alter and Moose were engaging speakers, knowledgeable and honest, with a penchant for weaving helpful and often funny personal stories into their advice for dealers. Early into Alter’s keynote, he predicted the penetration rate for the market would see a spike between 5-8 percent in the not-too-distant future. It’s a lofty projection, but one grounded in the likelihood that market awareness stands to rise appreciably in the coming years due to the influx of new players, specifically the cablecos and telecoms, whose advertising clout could prove a boon to the entire industry. This development, together with a gradually recovering economy and a profusion of home management services that boost RMR and curb attrition, might be enough to nudge that stubborn penetration rate in an upward direction. I’ll be keeping a close eye on market reports to see if Alter’s prediction bears itself out. 

Another point of emphasis in both speeches, particularly Alter’s: The industry has come full circle. “It’s new in some ways, and it’s old in others,” Alter told attendees. While the technology and the means of reaching customers have undergone dramatic transformations recently, some of the original principles of salesmanship remain as essential as ever, Alter noted. He mentioned Vivint’s door-knocking summer sales model as an example of this, as well as the DIY monitoring systems, which Alter originally thought would appeal more to hobbyists than general customers.

Another two-part prescription Alter provided to dealers: Expand the number of people in your business and train them well. It’s a tested formula for building an account base, if not always an easy one to enact. This piece of advice again harkens back to the recurring theme of the keynote—the theme of keeping pace with the evolution of the industry while preserving certain core requirements that have always been conducive to growth.  

In a funny anecdote, Alter drove home the point that many of the same sales practices that work best now were the same sales practices that worked best when he started his business in 1975, a time when he had to scour phonebooks for sales leads.  

There’s much more to say about my experience at the Dynamark Convention. But since this space is reserved for a blog rather than a dissertation, I’ll have to save these thoughts for my next post. Tomorrow I'll discuss my inaugural central station visit at Dynamark's Hagerstown, Md.-based facility, along with some other goings-on at the convention. 

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