STAMFORD, Conn.—Frontier Communications about four years ago tried a go-it-alone experiment offering home security in a small town in Pennsylvania. The telecom, based here, did everything from marketing the product to monitoring it through a third-party monitoring center.
Now Frontier is taking a different approach in a second foray into the security market: It’s partnering with two security giants, ADT and Protection 1, to offer security products in two separate six-month trial programs, one in upstate New York and one in Pennsylvania.
Whew! It just doesn't stop. First, there was the news in October that Verizon had launched to its broadband customers nationwide the home security product it had debuted in January at the Consumer Electronics show.
And now AT&T has entered the security space, according to a recent report of the Atlanta Business Chronicle. Here’s what that publication had to say:
AT&T plans to launch a new division focusing on connected digital services, as it seeks to diversify revenue streams.
The unit is called Digital Life Services, a company spokeswoman said, declining to offer details on employment.
The division will focus on services such as home security, home monitoring, home automation and control, home healthcare and personal energy management, according to a description on AT&T Careers website.
AT&T is looking to hire sales, marketing and IT professionals to support that division, according to the website.
I’ll be writing more as I learn more—and exploring what this new competition means for the industry.
YARMOUTH, Maine—Ever since rumblings of a POTS sunset began last year, the security industry has been concerned with where a dependable communications pathway would come from. Most eyes have turned to broadband and GSM as two alternatives. With the March 20 announcement of AT&T’s agreement to buy competitor T-Mobile for $39 billion, a new wrinkle to the communications pathway has been introduced with which the security industry must contend, assuming the acquisition passes muster with the SEC.