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ESX

Telcos & Cablecos: Their strategies revealed

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Monday, June 25, 2012

I’m here in Nashville for the fifth annual ESX show and I’m currently prepping for three, count ‘em—three, panel discussions that I’ll be moderating tomorrow. I will show no moderation in moderating on Tuesday.

The panel discussions center on three different topics—careers in security, new technology impacting your business, and the new entrants into the security industry. However, when I did conference calls with the three different groups of panelists, the conversation inevitably touched on how to effectively compete against the AT&Ts and Comcasts of the world.  

The new entrants will, no doubt, be a recurring theme in many of the educational sessions, discussions in the hallways and probably in the watering holes on Broadway in the evenings.

Another theme in my panels and others is the importance of IT know-how in security companies. It’s something security systems integrators have been talking about for many years, but it’s now becoming a crucial skill for the average security company that does residential, small business and light commercial as well.

On a related note, we’ll also be discussing security company’s back office operations and processes during a couple of my panels. Is your office IT infrastructure up to snuff?

Here’s what I’m up to on Tuesday:

9-10:30 a.m. YSP Eye Opener Breakfast in the Renaissance Ballroom: We’ll be honoring the members of Security Systems News’ “20 under 40” Class of 2012 and the Security Industry Mentors. After that, I’ll be moderating a panel discussion about careers in security with Mel Mahler, CEO of ADS, and one of the five Security Industry Mentors; Mike Jagger, CEO of Provident Security, SSN “20 under 40” Class of 2008; Laurie Jackson, VP, gaming sales for NAV.

1:45-3 p.m. Technology Trends Impacting your Business in Room 204.  We’ll be talking about mobile apps, managed services and what you need to do internally to ensure that your business is ready to offer these services. On the panel: Wells Sampson, CEO of American Alarm; David Carter, managing director of Security Networks of America; Lou Fiore, chairman of the Alarm Industry Communications Committee

4:45-6 p.m. The New Competitive Landscape: Telcos, Cable Companies and Beyond in Room 204. We’ll talk about the new entrants’ strategies and timelines to scale their business. What do you need to know to compete? On the panel: Joe Nuccio, CEO of ASG; John Loud, president of LOUD Security; and, Tom Kerber of Parks Associates.

Tuning up, tuning in for ESX Nashville

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Monday, June 25, 2012

Off and running shortly in Nashville for ESX, which promises to be the biggest and most informative edition in the event's five-year history. The show returns to its roots this year after stops in Pittsburgh and Charlotte, and people are already talking about the ESX Crawl. There will be a lot of business before the pleasure, though, and here are a few highlights:

—The ESA Eye-Opener Breakfast on Tuesday will shine the spotlight on Security System News' "20 under 40" Class of 2012, young professionals who are already making their mark on the industry and likely will continue to do so for many years to come. They'll share stories of how they've gotten to this point in their careers and talk about the people who have helped them get there.

—Later in the day, show attendees who want a backstage look at a CSAA Five Diamond central station will get their chance when ADS Security opens its doors for a tour of its monitoring facility in Nashville. The session is sponsored by Honeywell Security Group.

—Who will head home with the CSAA's Excellence Awards for 2012? Find out at the group's annual breakfast Wednesday morning, with awards for Central Station of the Year, Manager of the Year, Operator of the Year, and Support Person of the Year.

—Learn the latest on the evolution of ASAP to PSAP at a Wednesday morning session featuring Ed Bonifas of the CSAA and Alarm Detection Systems. Vector Security, UCC and Monitronics have taken the reins during the pilot phase of the program, but the CSAA had 75 other companies waiting to adopt ASAP at the beginning of 2012. It's an exciting time for exciting technology that is advancing every day.

That's just a taste of what ESX is serving up this year. There is a long list of seminars at www.esxweb.com, and there will be four days of networking on the show floor. And the Crawl, of course. I'll be doing my best to make the most of it. See you there ...

Showdown at the cableco corral? ESX has ammo

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Wednesday, June 20, 2012

The big, bad cable giants and telecoms are riding into town, aiming to steal your horses and accounts and whatever else they can toss a lasso around. Everyone knew the day was coming, but now that it’s here, are you prepared to hold your ground? Do you really have what it takes to compete, or will you forever be at the mercy of the black hats?

Rest assured there’s hope, and you can tap into it at ESX. A number of sessions are planned to help alarm companies deal with this new landscape by staying technologically savvy and by offering what has long been seen as the silver bullet for the industry: superior customer service.

At the ESA Industry Luncheon and Annual Meeting on June 28, Kristen Simmons, managing partner at Lightswitch and former VP of marketing for Mazda North America, will share her expertise about what it takes to earn customers and turn them into advocates for your business. Simmons led Mazda’s “Zoom Zoom” ad campaign and also founded LiveSmart Security, a boutique provider of home security services.

“Over the next five to 10 years, one factor will become ever more critical to the success of manufacturers, security integrators and monitoring companies alike: the customer experience,” Simmons said in an ESX news release. “New technology and integrated approaches have enabled a far more captivating experience for security customers than the traditional ‘detect and respond’ model. Leveraging these capabilities will be an enormous catalyst for customer loyalty, RMR growth and bottom-line profitability.”

On the technology side, at least a dozen sessions are planned at ESX to help attendees take on the telecoms and cablecos. A recent addition to the schedule features Patrick Egan, owner of Lancaster, Pa.-based Security Partners, who will host a series of interviews with industry leaders on how alarm companies can compete with the big boys entering the market. Egan will talk with each executive for about 15 minutes, then open the floor for a 15-minute Q&A.

The sessions are scheduled to run from 1:30 to 6:30 p.m. on June 27 at the Security Partners booth (No. 725) at the Nashville Convention Center. Seating is first come, first served. Executives on board so far include Kirk MacDowell from GE, Lance Dean from 2GIG, Gordon Hope from Honeywell, and Jay Kenny from Alarm.com.

“With all the buzz in the marketplace, we think this is going to generate a lot of interest,” said Joseph Mitton, marketing coordinator for Security Partners.

To check out the full list of ESX seminars, go to www.esxweb.com. See you in Nashville …

New Bold module monitors Twitter, Facebook

Tracking social media could mean more revenue for central stations, company says
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06/06/2012

COLORADO SPRINGS, Colo.—Bold Technologies is rolling out software that will allow customers to monitor traffic on Twitter and other social media sites, potentially opening the door to a new revenue stream for central stations

Alarm industry keeping pace with PERS

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Tuesday, June 5, 2012

With baby boomers reaching age 65 and more of the elderly population living independently, personal emergency response systems have become the safety net of choice for millions of Americans. While central stations have been dealing with PERS for a few years now, the stakes are rising and the game keeps changing—think of GPS and two-way voice from a pendant. Technology has come a long way from “I’ve fallen and I can’t get up,” and training and procedures must keep pace.

The developments haven’t been lost on the Central Station Alarm Association. It has been working on establishing a standard for PERS technology and monitoring through the American National Standards Institute (ANSI) and is in the final stages of the process, Executive VP Stephen Doyle says in the latest edition of CSAA Dispatch.

“The CSAA board recognized that education and training on PERS would be needed if there is to be long-term credibility in the marketplace and with the AHJs,” he writes.

Few would disagree, but technology doesn’t sleep and people don’t always see eye to eye on where it is taking us. Looking farther down the road, who will serve as the gatekeeper for issues that emerge as PERS devices evolve beyond where they are today?

“With the formal promulgation of the … PERS standard and the training of PERS monitoring operators in the probable near future, it seems as though the time has come to consider forming a PERS Council,” Doyle says.

The council’s role would be to “help shape issues” specific to the interests of its members pertaining to PERS monitoring. Doyle said that the mission would be a natural for the CSAA.

“With the growth of the aging population, PERS monitoring and dispatch will become an increasing issue for the AHJs and the PSAPs,” Doyle says. “And who better to deal with the issues attendant to this technology than CSAA—as we have done very successfully with public safety entities for so many years.”

Council membership and other details are likely to be discussed at the CSAA’s midyear board meeting at ESX on June 25, according to Doyle.

Last call for ESX discounts: It’s not too late to get the early-bird discount for ESX Nashville. The deadline has been extended for one week, with lower registration rates available until Friday (June 8). To cash in, go to www.esxweb.com/register.

GPS ‘a different animal’ for central stations

Experts say mobile devices bring new challenges that require new approaches
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05/30/2012

YARMOUTH, Maine—What’s worse than a false alarm? A moving false alarm, according to panelists at a recent ESX webinar, who cited a growing challenge for monitoring companies as they move deeper into the world of GPS and mobile PERS devices.

ESX offers inside look at ADS central

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Wednesday, May 9, 2012

ESX attendees who want to get an inside look at a CSAA Five Diamond central station will get their chance on June 26 when ADS Security hosts a tour of its monitoring facility in Nashville.

A motor coach will take tour participants from the Nashville Convention Center to ADS headquarters, where the company's latest monitoring technology will be on display. After the tour, ADS will host a cocktail reception to meet company staff and discuss operations at the central.

ADS serves more than 70,000 commercial and residential customers throughout the Southeast, providing burglar, fire alarm, video surveillance and access control systems. Each central station operator at ADS is Five Diamond certified.

The tour, sponsored by Honeywell Security Group, runs from 4-6:30 p.m. Space is limited. The cost is $75 if registration is received by June 1 and $100 thereafter. For more information, go to www.esxweb.com.

ESX on track to be largest ever

Organizers predict 30 percent increase in attendance
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05/07/2012

NASHVILLE, Tenn.—The 2012 Electronic Security Expo is on track to be the largest in the event’s five-year history, with more exhibitors and a projected 30 percent increase in attendance from last year, according to event organizers.

New president, new growth plan for Security Partners

Pennsylvania-based firm promotes more RMR with latest monitoring technology
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04/30/2012

LANCASTER, Pa.—Security Partners, a wholesale monitoring provider based here, has brought aboard a new president and initiated a new growth plan to help alarm dealers take advantage of an expanded line of products and services.

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