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Honeywell Fire Systems

Honeywell recommends pull stations be replaced

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05/01/2013

MELVILLE, N.Y.—Honeywell Fire Systems has identified an issue with its BG-10 Series fire alarm pull stations that can affect normal operation, according to a company bulletin. Honeywell strongly recommends that such devices be replaced.

Notifier launches new Web platform that aids distributors

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01/18/2013

NORTHFORD, Conn.—Notifier by Honeywell, a manufacturer of fire alarm systems, has launched a new website offering easier access to product information, as well as solutions-based information regularly sought by facility managers and first responders, according to a compa

Getting to know the media can improve ROI

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Thursday, June 28, 2012

Erica Wood, co-owner and chief security officer of Dayton, Ohio-based American Fire & Security, said she kept getting turned down by a business newspaper in her community when she tried to get it to publish news about her company.

It wasn’t until she met with the publication’s editor that she found out the paper only wanted stories focused on business growth. Now Wood knows how to tailor press releases about her company to win the interest of that publication.

Talking to editors and reporters to find out what kinds of information they’re looking for was one of the tips offered during a panel discussion I moderated today at the ESX show in Nashville, titled “Maximize Your Media Relations ROI.”  The focus was on how to get favorable publicity to help market your company.

The session included lively discussion from audience members such as Wood, who shared their experiences and posed questions to the panel of public relations experts: Joseph Mitton, marketing coordinator, Select Security; Beth Welch, public relations manager, Honeywell Fire Systems; and Jay Stuck, chief marketing officer and VP, residential sales, Securewatch24.

Panel members offered a number of tips. Welch urged use of social media sites like Facebook and Linked In to get information out about company news and also make connections. And she said to make sure that media outlets correct any mistakes they make in writing about your company online, because those kinds of stories “last forever.”

Welch said that sometimes sending a compelling photo along with a press release can help catch a publication’s interest.

When it comes to deciding what’s newsworthy enough about a company to put in a press release, Stuck suggested to the audience that they ask themselves, “So what?” If they can’t answer that question, he said, it’s probably not news.

Among tips from Mitton, a former television journalist, was to work to establish friendly relationships with reporters and editors, making it easier to pitch them story ideas.

ESX recorded the session—something it’s doing for all the seminars offered here—so it will be available online. I hope you’ll find what we had to say rewarding for your company!

ESX 2012: Maximize your ROI—by talking to the likes of me!

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Monday, June 25, 2012

Want a tip? One of you best ways to market your company may just well be contacting me.

No, I don’t have an inflated ego. What I’m talking about is good old-fashioned publicity about your company that I and other members of the media can provide—it’s still one of the best content market strategies there is. And you can learn about how to get the most out of media relations by attending a seminar I’m moderating this week at the ESX show in Nashville.

The seminar is called “Maximize Your Media Relations ROI,” and will take place Wed., June 27, from 10:45 a.m. to 11:45 a.m. in room 208. You’ll get lots of tips from our panel of public relations experts: Joseph Mitton, marketing coordinator, Select Security; Beth Welch, public relations manager, Honeywell Fire Systems; and Jay Stuck, chief marketing officer and VP, residential sales, Securewatch24.

We’ll answer such questions as “How do I figure out what is newsworthy about my company?” and “How do I build a media contact list?” Also, you’ll learn the difference between working with broadcast, print and online media.

I hope you’ll attend this session and let us share with you the best ways to publicize your company’s information and expertise. See you in Nashville!

Firsts on the first day of ISC West

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Thursday, March 29, 2012

Today was the first day of ISC West 2012 and I started my day off at a Honeywell breakfast where Scott Harkins, the new president of Honeywell Security Products, talked about a series of “firsts” the company was announcing at the show.

“We’re very excited that this show, the ISC show, is where we’re launching the great technology revolution in the intrusion space,” Harkins said.

He cited a series of products and technologies that he said are “firsts for us and first for our industry” include 2G/3G/4G radio, “one module that can do all three,” switching to whichever has the strongest signal. “We’re the only manufacturer in the industry with that,” Harkins said.

Among other innovations, Harkins said Honeywell’s Wi-Fi enabled system is “clearly a first,” and also said the company is the first to have an IP video system “that’s literally three clicks to get up and running.”

Honeywell wasn’t the only company talking about “firsts” today.

I stopped by the Cooper Notification booth, where Ted Milburn, vice president, marketing, and Jacquiline Townshend, marketing channel leader told me about that company was having a soft launch at the show of its Exceder LED, which Milburn described as “the first to replace the traditional strobe with an LED.”

They said the device is energy efficient, having a lower current draw than a traditional notification device, and is easier and less costly to install and has a smaller profile.

The device, which Townshend said would be available in May, is priced the same as a traditional one. “We think if the function is the same, the price should be the same,” Milburn said.

Over at the Fire-Lite by Honeywell booth, customers were acting like a product that the company introduced about four years ago was brand new this year.

While I was there a steady stream of people were showing up to learn more about Fire-Lite’s IPGSM-DP Commercial Fire Communicator, which is used to upgrade a fire system from reporting to the central station by phone lines to one that uses an IP or GSM cellular path.

The product saves end users money by letting them get rid of their telephone lines, and dealers can use that fact as a selling point to generate more business for themselves, the company says.

Beth Welch, public relations manager for Honeywell Fire Systems, told me interest in the IPGSM has suddenly taken off. “We’re just now seeing the real, true adoption of this. It’s a landslide,” she said. “Dealers are using this to get their foot in the door with new accounts.”

She said there are a variety of reasons why the product has taken off now, but believes one is just that AHJ’s are seeing how well it works and so are endorsing it.

I also talked today to Alex Dunn, COO of Provo, Utah-based home security/home automation giant Vivint. Vivint has to be the first security company to start a new company to sell solar panels to residential customers. Vivint Solar was created almost a year ago.

Although the two companies are separate, I asked Dunn if there was any sales crossover. He said there was and will continue to be.

“I think you’ll see in the future more integration from a sales perspective, even from a technology perspective, when the control panel integrates with the solar panels, Dunn said.

Among other people I met on the show floor today was Don Moore, president of Redondo Beach, Calif.-based Moore Protection, who stopped by the Security Systems News’ booth for our “meet the editors” event. Moore’s security company is the first to create its own “Security Oscar”: At the time of the Academy Awards each year it gives out the Morpheus Award to a film that best depicts the use of security. This year “Tower Heist” was the winner.

It was great to meet Don in person and while chatting, he told me another interesting fact about his company. It turns out that the graphics for the company’s lawn sign were designed some years ago by George Lois, an advertising wizard who is known as “The Original Mad Man,” a real-life version of Don Draper on the AMC television series.

Now, that’s got to be a first!

 

Silent Knight launches combined fire alarm and ECS system

New system includes ‘voice with choice’
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03/21/2012

NORTHFORD, Conn.—An “all-in-one” fire alarm and emergency communications system just introduced by Silent Knight by Honeywell is easy to use and cost-effective, according to Jim Spooner, product manager for Silent Knight.