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SAFE Security

SAFE Security gets new CFO and COO


SAN RAMON, Calif.—SAFE Security has announced a pair of management changes.

Security dealers score $10,000 wins at ISC West

Thursday, April 11, 2013

2GIG Technologies recently shipped its one-millionth panel and the lucky Utah security dealer who ordered it was awarded $10,000 at the ISC West show on Thursday as a result.

And remember SAFE Security’s ISC West promotion in which it was offering a $10,000 bonus to dealers who signed up for its dealer program by the last day of the show?

Well, the show and the promotion don’t end until tomorrow, but SAFE President and CEO Paul Sargenti told me on Thursday that it looks like 11 dealers have qualified so far.

That’s just one shy of the dozen dealers he was anticipating, he said. And although everything has not been finalized, Sargenti said it appears that “it’s one of our best results for a promotion.”

Sargenti said that for the dealers, the bonus was only part of the draw. “The money offer was nice but they were looking for a program that had stability and longevity,” he said.

SAFE, based in San Ramon, Calif. is one of the nation’s largest full-service security companies and does business in every state but Hawaii and also in Canada, Sargenti said. The company is growing rapidly and just completed a $130 million senior debt refinancing in late February.

At the 2GIG booth on Thursday afternoon, Ben Edstrom, CEO of Jordan, Utah-based Elite Home Security, was delighted to learn a panel he ordered from 2GIG contained a “golden ticket” worth $10,000.

“We’ve been placing some large orders,” he told me. “I guess we placed it at the right time.” The panel was shipped last week, the company said.

Edstrom plans to use the money to take a trip to Hawaii.

Lance Dean, co-founder of Carlsbad, Calif.-based 2GIG, a manufacturer of security and home automation equipment that was established in 2009 and is known for its Go!Control system, surprised Edstrom with the award at a small ceremony Thursday. Dean sounded as thrilled as the $10,000 winner.

“This is a huge milestone for us,” Dean said of the fact that now 2GIG has shipped one million panels. He said he dreamed of such success when the company began but is happy it has happened so quickly.

Nortek, the parent company of Linear, which helped development the 2GIG Go!Control product, recently announced the acquisition of 2GIG for $135 million.


Floor space filling up fast at ESX

Wednesday, March 20, 2013

ESX is one of the fastest-growing trade shows in the country, a distinction that hasn’t been lost on the industry’s top monitoring and integration companies. The expo floor is already more than 70 percent sold for this year’s event, which will be moving down the street from Nashville’s Convention Center the new Music City Center.

More than 140 exhibitors were on board as of Monday, including 30 companies that weren’t on the floor last year. Among the new participants from the monitoring world are Criticom Monitoring Services (CMS), Metrodial and SAFE Security.

Some of the busiest real estate at ESX 2013 is likely to be found at the NexTech Zone, where exhibitors focused on home automation, energy management, IT and interactive services will display the latest products and services. With Time Warner, ADT and other big players increasingly moving into this space, it’s probably a good idea for central stations to stay ahead of the curve (or at least not fall behind it).

There also will be 10 educational sessions at ESX focusing on central station operations and technology. Topics range from how to find and retain quality operators (and customers) to the monitoring world beyond PERS, with some of the top names in the industry leading the discussions. To find out more about what ESX has to offer—pencil in June 17-21 if you haven't already—or to register, click here.

SAFE Security acquires 11,000 Pinnacle accounts


SAN RAMON, Calif.—SAFE Security, a security alarm company based here, has acquired approximately 11,000 security alarm monitoring accounts from Utah-based Pinnacle Security, according to a company statement. The subscriber accounts represent $500,000 of RMR.

SAFE Security: $130 million refi to aid growth


SAN RAMON, Calif.—SAFE Security completed a $130 million senior debt refinancing in late February with five lenders led by Bank of America. The new credit facility is an increase of $55 million, or 73 percent, over SAFE’s previous financing of $75 million.

SAFE Security gets $130m refi


SAN RAMON, Calif.—A five-bank syndicate led by Bank of America has refinanced SAFE Security’s senior debt facility with a $130 million capital infusion, according to a company statement. The capital will be used toward the company’s growth strategy.

SAFE Security embarks on 'exciting new chapter'

It is growing its dealer program, expanding into DIY, bought 24,000 accounts from Pinnacle Security and has a new equity partner

SAN RAMON, Calif.—SAFE Security is offering a $10,000 bonus to dealers who sign up by the last day of ISC West this year, the company announced this week. 

SAFE Security expands into DIY, with help from Honeywell

Wednesday, February 13, 2013

Wow! SAFE Security is really making news lately. First, it was acquired late last year by ICV Partners, a New York-based investment firm focused on lower middle-market companies.

Then, it announced earlier this month that it had just bought about 24,000 alarm monitoring accounts from Orem, Utah-based Pinnacle Security—a summer-model company the select assets of which Protection 1 recently purchased.

Now, SAFE announced today that it’s entering the DIY home security market by launching a new division, SAFE@home, that “allows homeowners to self install a Honeywell wireless security system with professional monitoring.”

Here’s more from a news release from the San Ramon, Calif.-based company, which has operations in 44 states:

SAFE Security, one of the nation’s largest security alarm companies has launched a new division, SAFE@home. This new division will enable a consumer to self install a wireless security system at their home with ease. This DIY home alarm system will include professional UL certified Five Diamond monitoring by SAFE Security and will not require a phone line. The home security system can be controlled remotely by a smartphone or tablet via Honeywell’s Total Connect. The system is available across the continental US.

“With an increased demand in the residential security market for a self installed alarm system coupled with increased technology that allows for a wireless security system to be setup in minutes, SAFE@home is well positioned to be a leader in the DIY security space,” said Paul Sargenti, SAFE’s President and CEO. “We’ve partnered with Honeywell to provide a state of the art wireless security system and will accommodate Wi-Fi for IP alarm communications. This will allow our customers to take advantage of being able to self-install their wireless security system. By enabling our customers to self install, they will save money by not requiring an alarm company to install the alarm system.”

Customers can select from 3 complete packages and add on additional hardware to best fit their needs.

I’ve reached out to Sargenti to learn more about all these developments. Look for more about SAFE Security on our site in the near future.


SAFE Security acquires 24,000 accounts from Pinnacle


SAN RAMON, Calif.—SAFE Security announced this week that it has acquired about 24,000 alarm monitoring accounts from Orem, Utah-based Pinnacle Security. The accounts represent $1.1 million of RMR, according to SAFE, which is based here.

SAFE Security acquired by ICV Partners


NEW YORK—ICV Partners, an investment firm focused on lower middle-market companies, today announced the acquisition of SAFE Security Inc., a provider of residential and commercial security alarm systems, monitoring services and support services, according to an ICV statement.