Are you ready for some football? Creative dealer incentives and tailgating--with pics.
By Daniel Gelinas
Updated Tue November 30, 2010
I wrote a story recently about a neat initiative in the mid-Atlantic that aimed to help dealers improve their business, network, and have a little fun besides.
Dealers organized and competed against each other in areas such as adding on services, increasing RMR, and broadening industry knowledge through continuing education. Winners of the competition were feted at a pretty massive and awesome sounding tailgate at Baltimore's Baltimore M&T Bank Stadium for the Baltimore/Miami game on Nov. 7. They even got a visit from the Baltimore Ravens Cheerleaders. Kinda makes me wish I was an AlarmWATCH dealer down in Baltimore rather than a journalist up in Maine (Though I understand the Newspaper Guild is considering brining on a cheer squad...) Oh well.
The Protect-A-Thon was the brainchild of AlarmWATCH's Guy Kline and was brought to fruition by event partners Interlogix and AlarMarx.
It sounded like everyone really had a good time.
In follow up to that story, AlarmWATCH forwarded on some pics and a link to some video of the tailgate and game the winners got to go to.
Below, please check out pics and video of the First Annual Protect-A-Thon. Dealers interested in checking out AlarmWATCH and maybe getting in on the second annual event can visit AlarmWATCH's dealer page.
Incidenteally, Baltimore defeated Miami 26-10.
Here's a pic of Protect-A-Thon engineer Guy and AlarMax's Steve Heier.
And this is a pretty intense pic of Interlogix's Jim Porter.
This is a picture of the overall winners of the Protect-A-Thon.
Here's a pic of the gameday action between the Baltimore Ravens and the Miami Dolphins.
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