Essence Security partners with ASSA ABLOY division to bring solution to French security market

HERZLIYA, Israel – Essence Security, a part of the Essence Group, announced its collaboration with Point Fort Fichet, France’s leading locksmith network and a subsidiary of ASSA ABLOY.

The partnership aims to distribute and implement Essence’s MyShield connected smoke-generating intruder prevention solution across France. MyShield is available for private properties, retail establishments and small businesses.

The Essence Group believes that a rising amount of break-ins in France is creating a demand for active intervention security solutions. MyShield, the company said, is at the forefront of the battle against security threats with its ability to proactively detect and act to ensure swift intervention and minimal risk to property damage. Through this partnership, Point Fort Fichet will offer Essence’s MyShield system as a complement to its portfolio of preventative security solutions.

“As theft and burglary rates rise, we are excited to partner with Essence Security to provide our customers with direct intervention capabilities to stop intruders in their tracks,” said Frederic Colin, Managing Director of Fichet Division of ASSA ABLOY France. “MyShield complements our high-security offerings by providing property owners, especially those who own small businesses, with an added layer of protection that takes auto-surveillance up a level to auto-action. At Fichet, we aim to address the demand for comprehensive solutions that are redefining the meaning of security, and we’re proud to collaborate with a company like Essence to help us achieve this goal.”

A standalone security smoke device, MyShield is notable for its intrusion detection and intervention capabilities. The device deploys a veil of harmless and disorienting smoke that fills a room in 30 seconds, forcing intruders off premises before they can cause harm to people or property. MyShield acts as a ‘first responder,’ significantly narrowing the window of time in which intruders can operate and providing an enhanced level of security to residential and commercial users.

"In today's dynamic security landscape where threats are constantly evolving, it's not enough to just passively watch; there must be action and intervention.”  said Dr. Haim Amir, CEO and Founder of Essence Group. “Partnering with a security leader like Point Fort Fichet ensures home and business owners in the French market will have direct control in protecting their assets. Together we are building on our combined expertise to deliver a comprehensive service that makes properties all over the country safe and secure.”

MyShield’s battery-powered system includes an integrated motion detector, high-definition video camera to eliminate false alarms, voice announcement and rapid action remote smoke deployment. It utilizes cellular IoT networks and can be used as a standalone app-based solution or integrated into existing security systems.

Essence Security previously expanded their service into the Western United States and the DACH region in 2023.