ESX breakout sessions to focus on key sales and finance topics
By SSN Staff
Updated Tue April 23, 2019
INDIANAPOLIS—Security professionals will converge here June 3-6 for the Electronic Security Expo (ESX) 2019, a key industry event where experts will explore today's video surveillance and monitoring trends and share best practices during the conference's peer-led breakout sessions.
Sales and finance topics will be explored through ESX education, looking at how security industry businesses can optimize their cash flow.
More than half of salespeople rely on their peers to get tips for improving, with 44 percent looking to their manager, according to a recent HubSpot Research survey; therefore, managers should be prepared to be a resource to their sales team, especially in a time where competition is stiff and every lead matters. To bolster business owners' confidence in this area, ESX will host peer-led sessions this June to share best practices in sales and financial operations for electronic security professionals.
With large companies operating on increasingly thin margins, and marketing plans that take advantage of their scale, competing security companies will need to optimize their cash flow to keep up. Two major departments that contribute to this are sales and finance, and the electronic security industry has its quirks to understand.
For this reason, ESX's proven industry experts will share insights on coaching sales teams, improving interdepartmental collaboration and optimizing cash flow through company-wide initiatives. These established peers, who have been carefully chosen by ESX and represent more than 100 years of experience in the industry, will present product-agnostic tactics for achieving better sales performance and financial excellence.
Sessions on this topic include:
• 5 Faster, Smarter Ways to Improve Cash Flow;
• Sales vs. Operations: 6 Ways to Turn Conflict into Collaboration;
• 7 Ideas to Beat Low-Cost Providers;
• Successfully Launching New Products with Existing Customers and New Markets;
• Not in My House: Upselling Before Customers Flip with Upgraded Tech; and
• How to Drive Performance with Your Sales Team and Weed Out Underperformers.
Additional sessions at ESX will include:
• Artificial Intelligence (AI) Real Time Video Monitoring Solutions to Take the Guess Work out of Alarm Verification;
• Top 3 Ways to Grow Your Video RMR;
• The Manager's Guide to Monitoring Center Benchmarking: Top Key Performance Indicators (KPIs) to Manage Change;
• When Time is Actually Money: How to Streamline New Technology Deployments in the Monitoring Center; and
• 5 Hot Markets for Video Surveillance.
For more information on the conference or sessions visit www.esxweb.com for more on the show.
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