Power-Sonic appoints Chris Lanier as VP of sales, life safety

RENO, Nev.—Power-Sonic has announced the appointment of Chris Lanier as vice president of sales, life safety, effective April 2025.

Lanier brings over 40 years of experience in the electronic security supply chain and has long been a trusted name in the industry. As a former partner through LRG inc., a manufacturers' rep group that represented Power-Sonic, Lanier has built strong relationships and a reputation for integrity, consistency, and results across the security channel.

Having worked closely with customers, integrators, and distributors throughout his career, Lanier has a deep understanding of the needs and challenges facing the security and life safety markets. His transition into this new role at Power-Sonic is a natural next step­ one that allows him to continue fostering the relationships he's cultivated over the years while bringing even greater value to our customers and partners.

In his new role, Lanier will lead sales strategy for the Security and Life Safety division across the Americas. His focus will remain on relationship-building, customer growth, and expanding Power-Sonic's presence as a trusted energy solutions provider along with new technology introductions in this important market.

"I'm literally amped up to be part of the Power-Sonic team,'' Lanier said. "It's an honor to continue supporting the people and partners I've worked with over the years - now from inside the brand I've known and trusted my entire industry life."

Power-Sonic is a global developer and distributor of advanced battery and energy storage solutions. With nearly 55 years of industry experience, the company offers a comprehensive range of sealed lead-acid and lithium battery products, along with cutting-edge energy storage solutions and electric charging for diverse markets.