Tag: betsy francis
AT&T's Digital Life in 52 markets this week
October 23, 2013Tess Nacelewicz
DALLAS—When AT&T this spring launched Digital Life, its home security/home automation product, the company set a goal of being in 50 markets by the end of this year. But by the end of this week, AT&T will have surpassed that goal and says it plans to continue expanding to even more markets this year and next.As of Friday, Oct. 25, Digital Life will be available in seven new markets: Birmingham, Ala.; Las Vegas; Louisville, Ky.; Nashville, Tenn.; Raleigh, N.C.; Richmond, Va.; and Tucson, Ariz....
'It's all about the confidence to believe that you can'
October 16, 2013Tess Nacelewicz
ATLANTA—Betsy Francis, area VP of sales and marketing for AT&T's security/home automation solution, Digital Life, believes that being a woman aids her in promoting the product.“I felt that I could really connect with our customers and properly position the value of this product, what it's like to manage my home and manage my family, and that I could properly create a value proposition and a product that could connect with women, moms, and people on the go,” she told Security Systems...
Women in Security: 2013 Special Report
October 16, 2013Martha Entwistle
The editorial mission of Security Systems News is distinct from other publications in the security industry. We focus on breaking business news (as opposed to products, how-to information or case studies). More specifically, we focus on writing stories that will help our readers make good decisions about their businesses.
In our November issue, we will dedicate one story in each section of our publication—Commercial and Systems Integration; Fire Installation; Monitoring; Residential; and Suppliers—to...