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CONNECT Panel: Company branding in the digital age

December 7, 2016Spencer Ives

HOLLYWOOD, Fla.—Tammy Beil, chief growth officer for marketing firm TABeil, kicked off her Honeywell CONNECT session by listing some of the most globally recognized brands, including Google, Coca-Cola, Mercedes-Benz and Nike. "This is not something that happens haphazardly, there's a reason that you know these companies,” Beil said. Beil, who has worked with AT&T, FedEx and, more recently, My Alarm Center, presented the session entitled, “Essential Components of a Great...

2016, CONNECT, TABeil, Tammy Beil