Holly Tsourides named CEO of Matrix

Selective dealer program, investment in R&D planned
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Wednesday, May 8, 2013

MIAMISBURG, Ohio—Holly Tsourides, who was named CEO of access control provider Matrix Systems on May 6, told Security Systems News that Matrix is one of the security industry’s “best-kept secrets.”

“One of my top goals is making sure it’s not a secret anymore,” she said. Matrix has “a lot of opportunity for growth. The business hasn’t been focused on growing, it’s been focused on servicing and keeping its current customer base.”

Tsourides comes to Matrix from VideoIQ, where she served as chief sales and marketing officer and oversaw a 700 percent growth in revenue. Prior to that, she managed Stanley Supply & Services, a division of Stanley Black & Decker.

In the coming months, Tsourides will be working on a three-year growth plan for the business. Details will be forthcoming but will definitely involve a refresh of Matrix’s technology and the development of a selective dealer program.

Founded in 1979, Matrix is a family-owned company. James Young, son of the founder, has run the company since 2003. He will now focus on business development at Matrix.

Tsourides said she was drawn to the company for several reasons, including the “committed and progressive ownership,” the 90 “dedicated employees,” many of whom have been with the company for a decade or more, and the loyal customer base.

Matrix focuses on health care, airports and general industrial vertical markets. Historically, Matrix has acted as a project manager for key clients, which Tsourides said has “muddied the water with the integrator base.” While Matrix will continue to act as project manager for some large customers, the company will “selectively build an integrator reseller model,” she said.

Tsourides does not anticipate having a large dealer program. “Twelve months from now we may have a dozen really active and engaged [integrator partners],” she said.