Elite Interactive appoints Valdez VP of sales

LOS ANGELES — Elite Interactive Solutions (EIS) has named John Valdez as the company’s new vice president of sales.

A senior leader with 25 years’ experience working for Fortune 500 companies and start-up ventures, Valdez’s new responsibilities will include heading up Elite’s sales department with oversight of business development representatives and a lead generation call center.

Valdez’s 12-plus years of security industry experience kicked off with Allied Universal in 2012 as a VP of business development. Other security roles include chief development officer during an earlier stint at Elite, and CEO at JEV Security Consultants.

“John Valdez brings a wealth of experience and a proven track record in sales leadership to Elite. His strategic vision, combined with his relentless drive for success, will propel our sales team to new heights,” said Elite President Michael Zatulov. “We are thrilled to welcome him aboard and confident that, under his guidance, Elite will reach unprecedented levels of growth and success.”

Originally from Barstow, Calif., Valdez grew up in the iconic neighborhood of Tortilla Flats. He went on to earn an undergraduate degree in Business Administration from Cal State San Bernardino and is currently an MBA candidate in Business Management at Purdue University. Valdez is married to his high school sweetheart, Toni, of 31 years and has two adult daughters (Isabelle and Eliana).

“It is rare to come across an organization like Elite with disruptive innovation that positively impacts the world,” says Valdez. “I'm honored to work alongside Michael Zatulov and Aria Kozak [founder, known as ‘The Father of Remote Guarding’] as I lead our sales division to new heights. Elite’s crime prevention solution is world class and unparalleled in the security industry. I look forward to developing my team and exponentially growing our marketplace.”