Tag: Life360
ADT launches ADT Go
January 8, 2018Spencer Ives
LAS VEGAS—ADT partnered with Life360, a company focused on protecting and connecting families through a mobile application, to launch ADT Go today.
“The partnership with ADT is particularly interesting across a couple different vectors,” Alex Haro, Life360's co-founder and president, told Security Systems News. “If you think about why people get home security it is to protect not only the things in their house, but also the people,” he said, adding that ADT Go...
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ADT's new $25m mPERS partnership to also enhance lead generation
May 14, 2014Tess Nacelewicz
ADT has invested $25 million in a new partnership with Life360, a provider of location-based services and family networking technology that has more than 33 million customers, ADT announced this week. The partnership is expected to lead to cobranded mPERS solutions and also “provide a valuable lead generation source for ADT,” the company said.
During a discussion of ADT's disappointing Q1 results earlier this year, CEO Naren Gursahaney cited some “lead generation challenges,”...