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CSAA debuts new membership marketing campaign

April 27, 2011Daniel Gelinas

VIENNA, Va.—The Central Station Alarm Association debuted its new membership campaign recently at ISC West and is ready to carry that new message at the upcoming ESX show in Charlotte, N.C. in June. “One of the powers of the CSAA is education and networking, staying connected,” CSAA membership director Becky Lane told Security Systems News at ISC West. “The artwork for this campaign promotes the primal elements of survival, whether it is taken as a heart-beat, a brain wave,...

Becky Lane, Monique Silverio