Tag: Kevin Friedman
SIA announces 2022 SIA Women in Security Forum Scholarship winners
August 30, 2022SSN Staff
SILVER SPRING, Md.—The Security Industry Association (SIA) has named seven recipients for the 2022 SIA Women in Security Forum (WISF) Scholarship – a program developed by the SIA WISF to further educational opportunities and promote advancement for the widest spectrum of people possible in the security industry.
In the 2022 scholarship program – open to employees of SIA member companies and SIA student members – each honoree will be awarded $10,000 to...
Security Industry Association announces 2021 SIA WISF Scholarship winners
August 10, 2021SSN Staff
SILVER SPRING, Md.—The Security Industry Association (SIA) has named six recipients for the 2021 SIA Women in Security Forum (WISF) Scholarship – a program developed by the SIA Women in Security Forum to further educational opportunities and promote advancement for the widest spectrum of people possible in the security industry.
In the 2021 scholarship program – open to employees of SIA member companies and SIA student members – each honoree...
Connecting during a crisis
April 29, 2020Ginger Hill
I venture to say that the “corona-crisis” is not the first “crisis” you’ve had to deal with as a business owner, employee, parent, son, daughter, brother, sister, grandparent, aunt, uncle … nor will it probably be the last. That’s not thinking negatively, either; that’s just based on the uncertainty of life and the human inability to predict the future.
So, here’s the deal … we are all coping with the same coronavirus crisis right...
What's public relations and why is it so important for security?
November 15, 2019Kevin Friedman
When talking about marketing in the security industry, public relations (PR) is probably the least understood tool in the box—and this is to the industry's detriment. Not only is good PR key to managing your company's reputation, but it is also one of the most effective ways to build relationships with business partners, increase sales and garner a robust customer base.Most security and technology executives refer to PR simply as “free advertising.” The reality is, however, it isn't...