Guardian brings in former central station leader at AT&T Jason Bradley says ASAP to PSAP is 'high on the deployment list'
By Leif Kothe
Updated Mon April 28, 2014
WARRENDALE, Pa.—Jason Bradley, the newly hired director of central station operations at Guardian Protection Services, was drawn to the company in part because of the management team's vision of the central station as a centerpiece of its message to customers and dealers.
“What really impressed me when I met with senior leadership here is their core belief that central station operations are at the forefront of the tactical approach to the customer experience,” he said, adding that central station operations are “really intertwined with the fabric of our customers, and that's an important fact that's recognized here.”
Bradley previously served as area manager for monitoring operations at AT&T Digital Life, a role in which he managed the build and startup of AT&T's two UL-listed monitoring facilities in Atlanta and Dallas.
Four weeks into his job, Bradley says the position at Guardian, which is based here, “immediately” piqued his interest. The company's reputation, talented personnel and overall growth trajectory were also major points of attraction, he said.
“[Guardian] has really attracted some strong talent here, and there's a lot of longevity, which is a really good thing to see in my opinion—it's created a great balance,” he said. “It's a recognized brand and the continuity is highly attractive.”
As for plans now that he's installed in his new role, Bradley has several things on the immediate agenda, including continued close involvement with the Central Station Alarm Association. Guardian is an existing partner on the Automated Secure Alarm Protocol, or ASAP, initiative, and Bradley says ASAP is “high on the deployment list.” Similarly, Bradley said Guardian plans to continue pursuing partnerships with additional public safety answering points (PSAPs) so that the company, in alliance with the rest of the industry, can play a role in promoting and expanding the ASAP to PSAP exchange.
Additionally, Bradley plans to continue Guardian's concerted approach to combating false dispatches by leveraging signal information and, in a similar vein, fostering strong relationships with responding authorities, particularly as some agencies move toward verified response. To that end, he noted that Guardian plans to explore partnering with the Partnership for Priority Video Alarm Response (PPVAR), an organization that champions a new comprehensive standard for verified alarms.
Guardian also plans to focus on some employee engagement and development programs, which will allow the company to invest in sales reps and mentor them as Guardian continues to expand its national footprint, Bradley said.
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